How Is Instagram Important To SEO?

If you are too busy with your enterprise that you care less about Twitter and Facebook, how much more should you be engaged with Instagram? You believe it is only a complete waste of time-but you are awfully wrong. Social media can significantly play a role to your Internet marketing efforts. According to the 2012 Social Media Marketing Industry Report of Michael A. Stelzner, 85% of marketers revealed that social media marketing has helped them grow their business exposure while 69% disclosed that it advanced their traffic. So, do you still have to make inquiries on how is Instagram important to SEO?

Instagram Has its Share of the Market

Forbes released the report of Instagram that it has 90 million of active users every month. Forty millions of images are posted every day. These beautiful photos receive 1,000 comments and 8,500 likes each second.

The Marketing Value of Photo Sharing

Instagram started out as people's way to share their lives via various images. However, businesses, including those that offer Search Engine Optimization (SEO) solutions, were quick to distinguish its importance to making brand awareness and linking with consumers. By posting attention-grabbing photos to their accounts regularly, they educate people about their existing and brand new products, as well as their upcoming and present promos. Occasionally, enterprises also share photos about their firm events and social activities, which in turn play a role in developing the company's representation. Riding on the public attention towards Instagram, some organizations even hold photo contests to enhance consumer participation and improve consumer base.

Instagram and Your Search Engine Ranking

But more than these, Instagram offers business owners like you a further value to search engines like Google. By making an Instagram profile that links to other social media accounts and company websites, you are consequently sending a concept to search engines that you give increased value to social media. In addition, you provide them to affiliate the profile with your company site through links (or hashtags).

Developing Your Online Presence through Instagram

How is Instagram important to SEO? This photo sharing site enables you to build your online presence through these techniques:

1. Distribute photos of your goods and company events on a regular basis.

It is vital that you publish images regularly (no matter if these are about your goods or company functions) to build organization and brand awareness, as well as to boost their interest and stimulate purchase. During this process, you are also improving the likelihood of your site to position higher in search engine results.

2. Employ hashtags to increase your followers.

Hashtags create more exposure for your brand. They likewise make it simpler for people to locate your products. Most significant, hashtags can help you increase the quantity of your followers.

3. Link up Instagram to your Facebook page.

All the photos that you will share to Instagram ought to be seen to your Facebook page via the share settings. This is like striking two birds in one stone. You get the attention of your followers and friends through the images.

Instagram might not be as huge as Facebook-at least not just yet but it will soon be. Businesses are beginning to see this opportunity as they are now including this photo sharing site in their search engine marketing campaigns. They will no more ask "How is Instagram important to SEO?" How about you?

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