List building has been termed as the backbone of Internet marketing, because it would be very difficult for an online business to survive for the long term without a quality list.
With a targeted list, you can earn profits every time you want, simply with the push of a button... as long as you offer them something irresistible and you have previously built a relationship with them.
Here are proven ways to help you build a massive list, so you can make money from them for a long time to come:
List Building Tip # 1: Keep It Simple.
The procedure of signing up and filling in the information in the squeeze page or website should be kept simple and clear. Visitors can get annoyed with long forms where they have to provide all sorts of personal info.
Aside from diving in with their private life, completing a long form will also consume much of their busy time. The lesser details you need, the more the chances that it will be filled. In fact, you only need their name and email.
The squeeze page or webpage should be made enticing and attractive with eye-catching graphics and persuasive copywriting, but it should not be overdone as graphics that take too much time to load can drive them away.
List Building Tip # 2: Tell Them How You Will Solve Their Problem.
One of the best ways to win the hearts of online users and get their email address is to inform them of how you will solve their problem, and even show them testimonials from people who have been successful as a result of following your advice or using your product.
This shows them that you know what you're talking about. And they can get the full details upon registering with your list.
List Building Tip # 3: Do Some Ad Swapping.
This is an agreement between two marketers where each of them will encourage their own subscribers to join the newsletter or list of the other marketer.
This is typically done with marketers who have around the same number of subscribers; but may also be done when their subscriber numbers are far from equal. The one with lesser subscribers would just need to email his list twice or thrice, in exchange for the other marketer emailing just once.
List Building Tip # 4: Post Your Squeeze Page Link Everywhere.
Post links to your squeeze pages on every online place you could think of, without doing anything unethical.
You can post it in the resource box of your articles submitted to the article directories. You can ask other marketers to put your squeeze page link in their sites, while you put their links into yours; or you could simply pay them to have your link on their sites.
You can also bookmark your squeeze page links, but do it very subtly as many social bookmarking sites prohibit any marketing activities. Make sure you join in the online discussions, become an active part of the community, and also bookmark non-self-serving links to have the "reasonable right" to bookmark your own links.
List Building Tip # 5: Give Them Assurance Of Safety and Security.
It is very crucial to ensure potential customers/users that their email addresses or other contact information is confidential and will remain safe in your databases.
Remind them also that they can unsubscribe anytime they like with one click of the unsubscribe link, to further lessen their skepticism.
List Building Tip # 6: Don't Overload Your List.
Your emails should not hit your subscribers' inboxes several times a day. There's no hard and fast rules, but once every two to three days is a reasonable maximum limit you can test out.
If possible, the early flow of emails should not be sales pitches and instead be focused upon winning readers' interest, attention and trust.
It could be done by offering excerpts from your products. For instance, if your niche is on weight loss (a very commonly searched topic online), the emails can contain useful tips to motivate and urge users to lose weight. The next step can be to attract them to the website to read more tips on how to start losing and planning. After giving them sufficient value, that's the time you can directly ask for the sale. (Note: you can put subtle links while giving out your content as long as you're not seen as hard-selling them anything.)
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