How to Use Facebook in Business - Part Two of Two Part Series

Martin Van Zyl had a $0 marketing budget but made a phenomenal amount of money on Twitter. Check out what he is doing. See how he had to use social media to generate leads. Martin started using Facebook first, followed up with Twitter training, You Tube for videos, and writing blogs. His strategy: offer sources of good content. Your strategy should be the same.

Next, start with something you have read. Find an article; focus on a blog post such as "Why Being the Breadwinner Doesn't Mean You Win Anything" from Martin Van Zyl.

Just as importantly, you should set up a 'group' on Facebook so you are not sending people to your landing page because that will just turn them off causing you to lose your chance with them. So create your group, target network marketers to add tips and tricks but do not pitch your business YET. Remember to build relationships first. You can pitch your business in due time. Be patient.

Also following up your message in your subject line for example, should be some type of free Facebook training. You should again refer to them by name and invite them to a free training Webinar or phone conference bridge to learn how to generate tons of leads. After this, you can funnel them to your landing page as you have built this relationship based on free education which gets a better response.

Continue to use Facebook in your business to give value then funnel your friend to other pages. You can paste videos on the walls of the profitable friends you have been building relationships with. The more value you can give, the more they will come back to you.

In addition, write 2 to 3 articles a week which add more value and content to share. Make use of the You Tube button to upload video which will add more friends as they view videos which offer more content and value.

Previously, from Part One of 'How to Use Facebook in Business' to recap, you want to:

Create the right kind of profile.
Do not pitch your business all the time or you will drive people away.
This is 'social' media so take the time to be sociable. Build relationships with people.
To build relationships give value and content.
Your profile should tell a story so be yourself; share your zany hobbies and things you like to do.
Add links using your blog and/or Twitter but not more than 3.

Now, the methods listed here, and in Part One, for using Facebook in Business may seem overly simplistic. That is because they are. Do not try to re-invent the wheel or make this harder than it is. Just implement the simple steps discussed here. You should see improvements in getting leads and new business.

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