Monday 16 December 2013

How To Use Facebook to Get Leads

Businesses these days rely greatly on the power of the internet to reach people beyond the farthest corners of the world. Advertising campaigns and online marketing efforts have reached an all time high as millions of people gather on virtual communities such as social networks. For 24 hours a day, round the clock and at different time zones people are online connecting and reconnecting with both new and old friends; this is the biggest medium where marketing opportunities can be used to its new potential.
Facebook, probably the most popular social networking site to date is home to millions of personal profiles. Men, women, kids, even animals and the older generation who aren't fans of the booming technology have Facebook accounts. So, businesses flock to advertise on Facebook just to get exposure and possible leads.
Leads can become loyal consumers and those individuals who are either aimlessly stalking exes on FB or playing FB games to kill time, they could be the life-blood of your business; so what are means on how to use Facebook to get leads for your business.
  • Facebook is a place that does not sleep and for those who don't sleep. No matter at what time of the day, there will always be people on Facebook and any of these individuals can be potential customer. Take advantage of the fact that whatever marketing efforts you put out, someone will always come across it.

  • Create your own space. It's free. It does not cost a single penny to run a page for your business. To get leads keep updating your information and add all kinds of promotional materials that will grab everyone's attention.

  • Spread the love. Search other pages of organizations or groups that may be on the same niche as yours. Post materials on their walls for people to see and give feedback or comment on their posts as well. Don't worry you won't be charged for vandalizing, just remember to be polite and say please.

  • Gather people. Keep adding people to your list of contacts to have a bigger pool of people who will see your profile or page, through this if they like what they see these leads can become customers and might even spread the word about your product or business.

  • In social network marketing, the level of activity is highly valued. People should be able to not just see you but feel your online presence. Your business will need all the promotion and sharing it can get. The more you are visible and consistent with your promotions the more recall you will have.

  • With Facebook, you will not only meet or share with those who know you and who wants to help out on your business; you will be meeting and interacting with strangers and random individuals. Always remember to be genuine and create a good rapport with people; build relationships based on integrity as deception and lies are common online. Treat them not just as potential leads online but as people.
Facebook has greatly played a vital role on the success of businesses worldwide and to understand on how to use Facebook to get leads can be a pot of gold mine and good luck for any entrepreneur.


Article Source: http://EzineArticles.com/7409914

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