Facebook for Business - How To Use Facebook To Grow Your Business: 4 Simple Steps

Facebook is, no doubt, one of the most popular social networking sites today. You probably have difficulty naming 10 persons off your finger tips who does not have a Facebook account. If you have not used Facebook to grow your business, you are losing a great deal of gold mine out there.

With more than 500 million active users (according to Facebook statistics), you will see that it will have the potential in generating more sales as well as driving targeted traffic to your website. But you need to know how to do it right.

Here's how you can use Facebook to reach out to more clients and grow you business exponentially in 4 simple steps:-

1. Clean up your profile - In the world of business, especially online, image and branding is very important. When completing your profile page in Facebook, you might want to fill in as much information about yourself as possible so that it establishes an instant connection with people who shares the same interest as you. Be sure to upload a photo of yourself to increase credibility.
2. Join related groups - Depending on the demographics of your targeted market, you can try joining groups with interests that is related to the products or services that you are selling. If you can't find a group that matches your target customer profile, you can create one for your own and try getting people who are interested to join you.
3. Generate attention - The best advantage about using Facebook to grow your business is that it promotes word-of-mouth marketing. To effectively use Facebook to help your business grow, you must be an active user. Thanks to the news feed system, members who are not in your list can still spot you through their friends' activities. If a particular person in your friends list loved your products, it will somehow be reflected in the news feed and encourage other Facebook members to purchase from you too.
4. Introduce your product - When you feel that you have a strong base of followers, you can start introducing your products to your potential clients on Facebook. You can do so by posting on your Facebook wall, sharing a link, photo or video of the product and add a short introduction to it.

TIPS: Some ways to generate attention in Facebook are:-

• Posting comments on other people's profile page in Facebook;
• Sharing a funny video or picture to your network of friends in Facebook;
• Play games and build rapport with fellow gamers. But don't get addicted to it; and
• Posting news articles related to your product on your Facebook wall.

Your objective in using Facebook to grow your business is to expand your network and getting people to trust you, your brand. The best thing about using Facebook to help your business grow is it's free, it's easy, and it's a lot of fun. With Facebook, you will really have great time marketing and also profit from it at the same time.

Whatever you are selling, internet marketing is a hard task to do, but when it works, it is well worth the effort and money. With the amount of people using Facebook, it will definitely have a lot of potential in generating targeted traffic to your website and thus, generating sales. Facebook is definitely a must to grow your business and bring it to a whole new level.

Article Source: http://EzineArticles.com/5241902