List building is an art. Better off you are at this art more be your probability of making achieving your end goals. Let us see what the steps in building a list are:
Step 1: Decide your niche
Decide which people you want on your list i.e. you want students, professionals or house wives etc. The above decision can be easily taken if we can clearly answer a simple question: Why and for what I am building a list?
Step 2: Create set of emails
It is important that your email should be good but more important having them. Set these emails in your a Weber auto responder. On an average have some 5-10 emails ready with you.
Step 3: Tracking
Tracking your open rates, click through rates and conversion rates are also important. Each will give some inference about the quality of email, for example better open rates may signify that your subject line is good. For tracking it is also necessary to have more than ten mails otherwise the data will not be of much significance.
Step 4: Taking Action and continuous improvement
Once you are done with tracking statistics it is important to work on them and improve on your list building techniques. For example you may want to make emails that your customer wants to read so that you can maintain a long term relationship with the customer.
Above are some basic steps to be taken to build your list, but these are not sufficient you need to continuously improve by introducing newer offers and better techniques to build the list.
Article Source: http://EzineArticles.com/564762
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