It never ceases to amaze me how many people hope for long term success in the Internet Marketing world - even though they have no idea how to List Build. In fact, many beginners don't even know what a List IS or why they should have one. Knowing the answers to these questions will give you a HUGE advantage over and above the majority of your competitors...
So what is a List?
In order to communicate with people online you need to have their eMail addresses, right? That's all a list is - a list of people who have given you their eMail addresses.
Why do you want to communicate with people?
So that you can build a relationship with them - to the point where they feel that they know and trust you.
And why is that important?
Because it greatly increases the chances of them buying from you in the future! The days of people buying "cold" the first time they visit a website are long gone.
Right. So, how do you get people to give you their eMail addresses?
By offering them a good quality free product - related to the product you eventually intend to sell them. To do this you will just need a simple one page website/squeeze page which has an opt-in form on it. Once they type their name and email address into the opt-in form their details are transferred unto your List - they become you Subscribers.
This is how to List Build - and this is the foundation skill on which your whole business will stand.
Article Source: http://EzineArticles.com/3176032
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